Welcome to the alternative

An attempt at a cleaner search experience targeted at the Muslim World.

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We deserve a search experience without nasty results.

We don’t believe the Internet should be the biggest porn, violence and hate portal in the world, so we decided to clean it up.

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We are not sure when the search engines we use today became the largest portal for pornography , violence and hate, but it happened and it hasn’t changed.

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Our Mission

The idea is simple, a clean internet for everyone. We wanted to create a search experience without the nasty results, that's how it used to be and actually that’s how it should be.

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They have the power to remove the hate, violence and pornography that is made accessble from a single click but they choose not to

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Our History

A brief history of our search engine and where we are today

January 2009 - The Idea 

1.3 Billion Muslims and no search engine to cater for them

August 2010 - Launched!

Within the year our search engine was announced to the world. 

December 2010 - Visitors

Wow, close to 50 000 searches a day and growing interest from the Middle East 

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February 2011 - Growth in the Muslim World

Our search engine was getting popular in the Muslim World

July 2015 - Investment

Extremely excited to receive private investment from the Middle East

November 2015 - Recreate

Part of search technology was acquired

To say it can’t be done is a lie, we did it and made it possible to put information back into your control.

What’s next?

We will never give up the idea on a cleaner search experience, the world cannot be owned by only 1 search engine who keeps your data and profits of your personal search queries

Our idea has evolved from a niche search engine to a new search experience that we hope to present to the world again...

Featured in..

We launched, we got popular and we traveled around the internet


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Talk to us :)

If you are bored or just interested to know more, send us a message and we will respond when we have the time